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White Label Website Design Services

Serpistan handles website design fulfillment behind your agency’s brand. We create custom, responsive, SEO-ready websites for your clients, so you don’t need an in-house design team.

No SERPISTAN branding

Partner pricing

Dedicated project manager

Fundi Bora Services — website design (desktop + mobile)

What are white label web design services?

White label web design services allow agencies to outsource website design and development, then present the finished work under their own brand. SERPISTAN designs behind the scenes, and your agency keeps the client relationship.

Written by the SERPISTAN team, reviewed by Suhail Ashraf, Founder & CEO · Updated October 2026

Key facts

Service

White Label Website Design

For

Agencies & consultants

Pricing

Partner rates

Delivery

Unbranded, under your name

White Label Web Design Services: Reselling Your Brand With Serpistan

Is your end goal having an aesthetically designed website for your business? We design custom websites built around each client’s requirements and deliver them under your agency’s brand.

Every design is planned for the client’s audience, built to be responsive and structured for SEO from day one, so your clients get a website that looks good and performs.

+45.6%

organic clicks for a limousine company

#1

for “roof repair London” for a London roofing company

Work Directly With Us for Branding Your Website

Our team designs every website with your client’s real audience in mind. The goal is a better user experience that moves visitors to act, not just a nice look.

Keep Up With the Competitors

Position your agency as an industry leader through the websites you deliver. Outdated websites cost clients business. Current design practices keep them ahead.

Not Sure If Your Website Is Reaching the Right Audience?

Benefits

Benefits of Serpistan's White Label Web Design Fulfillment

Serpistan builds engaging UI and UX design to give your client’s web and mobile presence a professional look, with layout, visuals and content managed for you.

Responsive Design

More than half of web traffic is mobile. Every site we design works properly on every device, so your client never loses business to a broken mobile experience.

Better Google Rankings

Beautiful design matters, but smart design that supports SEO is what actually drives results. SEO-friendly structure is built in from the start.

Increased Organic Traffic

Design plays a real role in driving organic traffic. We focus on SEO-friendly layouts, clean structure and engaging visuals that improve search visibility.

Minimized Bounce Rates

High bounce rates often signal poor design or a frustrating user experience. Clean navigation, mobile-friendly layouts and fast pages keep visitors on site.

What’s included

Everything in our Web Design service

01

Discovery & sitemap

Goals, audience and page structure agreed before design starts.

02

Wireframes

Layout of key pages so content and flow are right first.

03

Custom UI design

Full designs in Figma, matched to the brand.

04

Mobile-first layouts

Every page designed for phones, tablets and desktop.

05

Conversion-focused pages

Clear calls to action, trust signals and forms.

06

Visuals & icons

Imagery direction, icons and graphics that fit the brand.

07

Accessibility basics

Readable type, contrast and tap-target sizes.

08

Developer-ready handoff

Organised files, styles and specs, or we build it for you.

Process

Our Custom Web Design Strategy

1

Research

We study your client’s business, audience and competitors before any design starts.

2

Onboarding

Brief, brand assets, goals and must-have features agreed with your agency.

3

Design sections

Page sections planned around consumer psychology, so visitors know what to do next.

4

Design goals

Your client’s requirements, plus our recommendations for conversions and SEO.

5

Agency and client review and approval

You review first, then your client approves. Nothing goes out without sign-off.

6

On-time delivery

Final designs delivered on the agreed date, under your brand.

7

Refining and edits

Changes after delivery, if required.

How white label works:

You sell & brief us

We deliver, unbranded

You review

Your client receives it

Pricing

Partner pricing for agencies

Partner rates in PKR, with USD as a guide. You set your own client pricing. Invoices are shared once you place an order.

Starter

Up to 5 pages

From

PKR 20k

≈ $70

Homepage + 4 inner pages

Mobile & desktop designs

Brand guidelines

2 revision rounds

Delivered in 5–7 working days

Most popular

Business

Up to 12 pages

From

PKR 40k

≈ $140

Everything in Starter

Blog & service page templates

SEO-friendly page structure

2 revision rounds

Developer-ready files

Custom

Larger sites & e-commerce

Custom quote

Unlimited page templates

Design system

Dedicated designer

Our work

Web Design projects we've delivered

Fundi Bora Services — designed and developed by SERPISTAN

Fundi Bora Services: designed and developed by SERPISTAN

Glam Wallets — handbag store, designed and developed

Glam Wallets: handbag store, designed and developed

Wild Leathers — leather fashion store, designed and developed

Wild Leathers: leather fashion store, designed and developed

Felicity Insurance Services — insurance agency website, designed and developed

Felicity Insurance Services: insurance agency website, designed and developed

Plants Parlour — e-commerce website design

Plants Parlour: e-commerce website design

Holiday booking website design shown on desktop and mobile

Harbourlight Stays: holiday booking website design

Tools we use:

Figma

Adobe Photoshop

Adobe Illustrator

WordPress

Shopify

WooCommerce

Project spotlight

How we designed these projects

Every project follows the same process, from the first discovery call to the final approved design.

Fundi Bora Services — designed and developed by SERPISTAN
Fundi Bora Services — key pages designed by SERPISTAN

Fundi Bora Services

Home-services marketplace · Kenya

Discovery call

Brand guidelines

UI/UX design

SEO, AEO & GEO structure

Web development

Pages designed (11)

Home

Services

Service detail (Plumbing)

Get a Quote, with error states

Request received

How it works

About us

Contact

Fundi Member Club sign-up

Registration under review

Fundi login

Key features

Quote request form with job details and photo upload

Call and WhatsApp buttons on every page

A separate sign-up flow for fundis to join, register and log in

Every page designed for mobile and desktop

After approving the design, Fundi Bora Services signed up with SERPISTAN for the development as well.

Glam Wallets — handbag store, designed and developed
Glam Wallets — key pages designed by SERPISTAN

Glam Wallets

Handbag e-commerce store · Pakistan

Discovery call

Brand guidelines

UI/UX design

SEO, AEO & GEO structure

Web development

Pages designed (4)

Home

Category pages (shoulder, tote, cross-body bags and more)

Product page

Cart

Key features

Cash on delivery and nationwide shipping across Pakistan

Order on WhatsApp straight from the product page

Colour swatches and photo gallery on every product

Delivery cost shown by region in the cart

UI/UX design and development by SERPISTAN, now live at glamwallets.com.

Wild Leathers — leather fashion store, designed and developed
Wild Leathers — key pages designed by SERPISTAN

Wild Leathers

Leather fashion store · Ships to the UK, US & EU

Discovery call

Brand guidelines

UI/UX design

SEO, AEO & GEO structure

Web development

Pages designed (6)

Home

Women, Men & Leather collections

Product page

Size guide

Cart

About & contact

Key features

Free made-to-measure option on every jacket

Size selector and size guide on product pages

Language switcher with shipping and duties explained

Image-led editorial layout for a premium brand feel

UI/UX design and development by SERPISTAN, now live at wildleathers.com.

Felicity Insurance Services — insurance agency website, designed and developed
Felicity Insurance Services — key pages designed by SERPISTAN

Felicity Insurance Services

Insurance agency website · Southern California, USA

Discovery call

UI/UX design

SEO, AEO & GEO structure

Web development

Page builder setup

Pages designed (8)

Home

Services

Insurance service pages (auto, homeowners, renters, motorcycle, commercial auto, business and more)

Service areas

Locations

Resources

About

Contact

Key features

Free quote form in the hero of every key page

Click-to-call buttons throughout the site

Service and location pages built for local search

Built with a page builder so the team can edit every page

Website development by SERPISTAN, now live at felicityinsure.com.

Plants Parlour — e-commerce website design
Plants Parlour — key pages designed by SERPISTAN

Plants Parlour

Plant e-commerce store · Lahore, Pakistan

Discovery call

Brand guidelines

UI/UX design

SEO, AEO & GEO structure

Pages designed (12)

Home

Category archive

Product page, with special-cargo and free-delivery variants

Search states

Cart

Checkout and order received

My wishlists

My account

Plant Library

Plant care article

Contact us

About and policies

Key features

WooCommerce-ready product, cart and checkout flows

Plant Library care guides structured for search and AI answers

Wishlists and a customer account area

Delivery rules shown clearly on product pages

Holiday booking website design shown on desktop and mobile
Harbourlight Stays — key pages designed by SERPISTAN

Harbourlight Stays

Holiday accommodation booking · Byron Bay, Australia

Discovery call

Brand guidelines & design system

UI/UX design

SEO, AEO & GEO structure

Pages designed (11)

Design system (Coastal Teal)

Homepage

Explore stays

Property detail

Checkout

Booking confirmation

About us

Contact

Owner portal

Booking Manager (WordPress admin)

Reusable header, footer and property card

Key features

Date and guest search with live availability

Property pages with gallery, amenities and pricing

Checkout and booking confirmation flow

Owner portal and a WordPress booking manager

How we delivered it, step by step

1

Discovery call

We meet the client to understand the business, the audience, the must-have features and what the website needs to achieve.

SERPISTAN team

2

Brief to the team

Our marketing manager turns the call into a written brief and passes every requirement to the design and SEO team.

Marketing manager

3

Colour & brand research

The team researches the market and competitors to find the colours, type and style that will work best for the client’s audience.

Design team

4

Brand guidelines

We create brand guidelines covering logo use, colours, typography and UI style, and share them with the client for sign-off.

Design team

5

SEO, AEO & GEO structure

Our founder Suhail Ashraf and SEO specialist Suleman Khan research the market and plan a page structure that works for search, answer engines and AI, covering headings, sections, FAQs and internal links. Then they guide the designer.

Suhail Ashraf · Founder & CEO

6

UI/UX design

Our designer designs every page for desktop and mobile from the brand guidelines, the client’s features and the SEO structure.

Zohaib · Designer

7

Review & approval

We share the designs with the client, collect feedback and refine until everything is approved.

Client + SERPISTAN

8

Final version shared

The approved final designs are shared with the client, ready to build by our team or theirs.

SERPISTAN team

Every design shown on this page was created by SERPISTAN and is displayed with our clients’ authorisation. SERPISTAN® is a registered company and a registered trademark.

Why SERPISTAN

Power Up and Join Other Agencies Focused on Growth

Bring us your web design clients, and free up your team to focus on the parts of the business only your agency can do.

Expand your services

Offer professional website design without hiring designers.

Grow revenue, not overhead

Take on more projects without adding salaries or software.

Reallocate your time

Spend your hours on sales, strategy and client relationships.

Enter new niches

Win clients in industries you could not serve before.

Strategy support

Our team advises on structure, SEO and conversions for each project.

Hear From Businesses We've Partnered With

Client success story video thumbnail from a SERPISTAN partner

Client success story

Client success story video with Ibrar Ahmed, owner of a leather brand in the UK

Client success story: Ibrar Ahmed, leather brand (UK)

Client success story video with Muhammad Abdullah of Hermain Leathers

Client success story: Hermain Leathers

Can a third party agency truly take care of my clients?

Yes. Book a free Zoom session and see how we work behind your brand. Your clients only ever see your agency.

Free consultation

Get Your Free Consultation

Yes. Book a free Zoom session and see how we work behind your brand. Your clients only ever see your agency.

✓ No SERPISTAN branding

✓ Partner pricing

✓ Dedicated project manager

Address

Office #316, 3rd Floor, Al-Hafeez Executive, Gulberg III, Lahore 54000

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Important FAQs

White label web design services allow agencies to outsource website design and development, then present the finished work under their own brand.

Yes. Agencies can offer professionally designed websites to their clients under their own branding, while SERPISTAN handles the design work behind the scenes.

The type of website depends on the client’s business, goals, functionality and project requirements. It can be anything from a business or service website to a landing page or online store. For advanced functionality, add our white label web development.

Yes. A well-structured website provides a stronger foundation for ongoing SEO by making pages easier to navigate and understand. Pair it with our white label SEO services.

Yes. Website design projects often require professionally written page content and service descriptions, and our white label content writing team can provide them.

Yes. Custom graphics help create a consistent visual identity across a client’s website and marketing materials, through our white label graphic design services.

Agencies can discuss their project requirements, preferred workflow, client needs and expected workload with us. Book a free consultation or use the contact form on this page.